PR Case Study: Educate Girls – 17th Foundation Day
A PR case study highlighting a focused regional media campaign for Educate Girls’ 17th Foundation Day,
reinforcing its mission of girls’ education and gender equality.
Campaign Overview
Context: Celebrating 17 Years of Impact
Educate Girls, a non-profit organization dedicated to advancing girls’ education and gender equality, marked its 17th Foundation Day with a strategic public relations campaign. The initiative aimed to celebrate the organization’s journey while reinforcing its credibility and long-standing impact in the education and social development space.
Project Scale
The campaign was designed as a region-focused outreach initiative targeting key Hindi-speaking states, including Madhya Pradesh, Rajasthan, and Uttar Pradesh. Clear messaging highlighted Educate Girls’ milestones, impact stories, and long-term vision through consistent and authentic storytelling.
Participation & Impact
The PR campaign achieved strong regional visibility through targeted media outreach and consistent journalist engagement, resulting in 52+ print coverages and 10+ online articles across leading vernacular and national publications including Haribhoomi, Navbharat, Dainik Bhaskar, Rashtriya Sahara, DNA, Raj Express, and Pioneer.