We are living in a world where every day is filled with several uncertainties. In a spare of a few months, our whole outlook towards the world as well as to our lives have changed. While this change may have given birth to various possibilities and opportunities, it holds the power to shift the dynamics […]
Myths Uncovered About Public Relations
Yet public relations is still more art than science. There are many myths and misconceptions about PR that are not only wrong but, in many cases, dangerously wrong.
Importance of Media Monitoring
The evolution of the digital media landscape over the last decade, businesses have realized the importance and benefits of media monitoring services. Monitoring helps brands to gain competitive advantage by tracking topics across print, online, and broadcast media output. It can also be defined as the continuous process of listening to who is saying what […]
Social Media Monitoring vs. Social Listening
In this era of emerging technology, there is no chance of doing business or establishing one without any involvement in social media. Social media monitoring and listening both are unique techniques to view, measure and analyze your audience thus help your brand to improve customer relations and communication. For social media monitoring to benefit your […]
Career in Public Relations : Student Guide
Public relations is a process of building and maintaining a favourable public image of the Brand or Organization. It defines the relationship between the company and the public. People working in PR help the company or an individual to generate a positive reputation with the public through various unpaid or earned communications, which includes traditional […]
7 Key metrics for measuring Digital PR success
Digital PR is an online marketing strategy used by businesses to increase their online presence. Digital PR agencies network with journalists, bloggers and influencers and send press releases to gain high-quality backlinks, social media mentions and improve their Search Engine Optimisation (SEO). What Is Digital PR? Digital PR involves gaining high-quality backlinks from websites and online publications […]
Regional PR, Success formula For 2020
India, a land of diversity, a multilingual country, where the water doth changed every two miles and dialect every four, don’t be shocked if I say that more than 19,500 languages are spoken in India as a mother tongue as it’s a fact. When one doesn’t compromise with their outfits, their food so then why […]
Mahindra Baja SAEINDIA
BAJA SAEINDIA is an educational pursuit for the engineering college students, an out-of-classroom-education system, where engineering students can participate as a team, giving them pragmatic exposure to real-world challenges as faced in the industry
What is crisis? How to deal with it !!
Does the nightmare of crisis scare you too? If you wish to stand tall in such a situation, let’s dive into the blog.
Media Monitoring – Track your business mileage
Media monitoring is the activity of monitoring the output of the print, online and broadcast media, helps you to stay up-to-date with the latest trends.
